How to run a successful bar

Managing a bar, nightclub, or brewery is not easy. It’s important to ensure your bar is well-stocked and offers tasty drinks. You also need to create events that excite potential customers. Although managing a bar can be challenging, 8 steps will help you make money from your business.

How to run a bar successfully.

These  steps will help you learn how to manage a bar, whether you are a bar owner looking to increase your profits or to start a new bar.

Keep your bar stocked.

Maintaining a bar well-stocked is more than just stocking your fridge or back bar with beer, wine, and liquor. It is important to track what alcohol your customers drink and which types you use more frequently. This will help you adjust your orders so that you don’t spend as much on less-popular alcohol and keep your bar full of popular items.

The Essential Items Every Bar Should Have

Your bar or nightclub should have more than just liquor and beer. Here are some things you should have in your bar.

  • Bar napkins
  • Straws and stirrers
  • Glassware
  • Mixing glasses
  • Cocktail shakers and strainers
  • Liquor pourers
  • Cocktail mixes
  • Garnishes

To reduce overpouring, measure your liquor.

Although it may seem insignificant, a bar that pours too much alcohol can lead to a loss of thousands of dollars.

There are many ways to measure your pouring and reduce waste in your bar. These are just a few ways that your bar can reduce waste and overpouring.

These bar management tips will not only reduce waste but also help to ensure consistency. This is crucial for customers returning to your bar and keeping them happy.

Make Signature Cocktails

Many customers will order the same drinks, such as rum, coke, and a Tom Collins. However, being able to create drinks that are unique to your bar gives you an edge over other bars. You can also price your craft cocktails higher than the traditional drinks. This will help you increase your profit margin.

It would help if you considered the tastes of your target audience when creating new recipes or cocktails. If you are near a college and your customers are in their twenties, you want to create strong cocktails using liquors such as vodka, rum, or tequila. Bars with older customers might want to use premium liquors such as whiskey or Bourbon in their recipes.

It’s important to stay on top of drink trends to offer your customers new and exciting options like fruity or spiced vodka infusions. You can spice up your cocktails with unique garnishes, such as fruit kabobs or daiquiris.

Host happy hour and other events

A happy hour can be a great way for customers to come in at low prices. The customers will be enticed by your excellent service and delicious cocktails to stay after happy hour. To maximize your profits, you should offer discounts on items with a high-profit margin, snacks and designated driver discounts.

Hosting events is another way to attract customers to your business. You can host events once in a while or regularly. This is a great way for your bar to attract customers and help them succeed. You can host many types of events, depending on the theme and clientele. These are some of the most popular:

  • Trivia
  • Speed dating
  • Karaoke
  • Arcade or gaming nights
  • Sports parties or tailgating
  • Open mic nights
  • Participating in a bar crawl

Your weekly events should be scheduled to target certain demographics, such as post-work business people, weekend brunch-goers, and sports fans before or during a big game. It would help if you also advertised your happy hour specials via social media, outdoor signs, posters, and in your front-of-house space.

The Right Bartenders

Bar industry turnover is high, so a lot of money is wasted on training new staff. This can be prevented by setting strict standards for hiring and creating a training program that eliminates any potential problems early on.

Incentives are a great way for bar managers to retain top employees. Not all incentives need to be monetary. Many employees are motivated by the possibility of promotion or new skills. If you have a dishwasher, who works hard but wants to learn bartending skills, reward them with some training and allow them to bartend in slow periods.

It is important to keep your employees happy by creating a safe environment where they feel comfortable sharing their thoughts and concerns. Employees will leave if their bosses or owners don’t feel heard. You can also learn more about your employees by dialoguing with them. This will help you to keep them happy while working hard.

To upsell, train your wait staff and bartenders.

Upselling customers is a great way to increase profits in your bar. Your bartenders and waitstaff can suggest that customers order a high-value item or add it to their orders. Your business and employees will benefit from upselling because larger checks equal bigger tips.

Upselling is all about making it personal. Instead of suggesting a more expensive option to your customers, tell your bartender it is their favorite drink or a new delicious special. Your customers will be more inclined to purchase the more expensive option if you frame the sale as a suggestion.

Be sure to display your food menu clearly in front of all patrons. While some patrons may only be interested in the drinks, they might find that an appetizer menu strategically placed in front might appeal to them. You can also increase sales by providing food and drink pairings based on common flavors or contrasts.

Your staff should be educated about the best pairings of food and drinks. What beers pair well with appetizers? What wines go well with desserts? Giving knowledgeable recommendations will be more helpful than a sales pitch. Finally, make sure staff are trained to spot undecided customers. A simple “Can you suggest one of our specials” can help a customer who has looked at the menu for a long time. This can be a great way to persuade them.

Invest in a POS System

A POS (electronic Point of Sale) system is essential to any bar’s success. It organizes orders and tracks transactions. This order and receipt system ensures smooth communication between waitresses, bartenders, and chefs to keep track of customers’ tabs even on the busiest nights. Bar owners and managers can also see the breakdown of sales per employee. POS stations cost between $2,000 and $5,000, so do your research to find the right POS system.

Take liability seriously

The service of alcohol is risky. When managing a bar, you should train your staff to deal with alcohol-related safety issues. This is not only for customers who have had too much but also to protect your bar against fines, imprisonment, loss of liquor license, higher insurance costs, or even the possibility of losing your business.

You can face criminal penalties if your establishment serves alcohol to minors or intoxicated patrons. In addition, you could also be sued in civil court for any damages caused by the person who leaves your bar. To cut costs, many smaller establishments do not have liquor liability coverage.

You should look to established and trusted alcohol training resources to effectively train your staff. The National Restaurant Association offers ServSafe Alcohol Training to train bartenders, servers, hosts, bussers, valets, bouncers and other front-of-house staff for safety and liability concerns. The State Liquor Control Boards offer programs that train bar staff to recognize signs and detect fake identifications.

Leave a Reply

Your email address will not be published.